Before the fossbros/fediverse elitists comment here, read the article.

Especially these parts:

Some of Bluesky’s most innovative and well-developed features are extremely enshittification-resistant, like “composable moderation,” which gives users an extraordinary degree of control over their feeds, which means that the service’s owners can’t readily dial down the amount of desirable information in those feeds in order to create space for ads or posts that someone has paid to boost (or, as is the case with Twitter, the personal maunderings of the service’s boss and whichever esoteric fascist crony talked to him last):

https://bsky.social/about/blog/4-13-2023-moderation

What’s more, this composable moderation, along with an open API for clients, allows Bluesky (the company) to adhere to its legal obligations to block content, while allowing Bluesky users to sidestep those blocks. For example, Bluesky has a labeling service that flags content that has to be blocked under Turkey’s system of authoritarian censorship, and, by default, the Bluesky client blocks anything with that flag for Turkish users. But users can turn off that block, and/or use an alternative Bluesky client that doesn’t pay attention to the blocked-in-Turkey flag.

The good news here is that Bluesky has made enormous progress in true federation. The cost of operating a full Bluesky stack has fallen from tens of millions of dollars per year to tens of dollars per month:

https://whtwnd.com/bnewbold.net/3lo7a2a4qxg2l

This is an extremely welcome development and it goes a long way toward enshittification-proofing the Bluesky service, and some way to enshittification-proofing Bluesky, the company.

But Bluesky, the company, still needs serious work.