Going by comments in the post, the required login is coming in waves, so not all people may notice immediately.
Still, as Reddit is strong-arming its way across, maybe worth signaling to people there that the fediverse may be used without an account, so long as there’s even one instance that implements logged-out view as the protocol allows it?
I don’t have access to my account any longer, possibly VPN ban, though I never tried to recover it so I can only guess why mine is lost, else I’d post myself.
Any pushing you can do is probably not going to help. Last time it was some API shit that actually generated a small amount of outrage enough to move a small amount of people. Apathy, habit and lock-in will tend to defeat that, so unless this gets people at least as pissed as whatever the API thing was, I wouldn’t hold my breath.
Also, y’know, reddit… maybe it’s just as well.
With honestly a large number of general web searches being reddit results on virtually any topic, I think the need for login will gradually frustrate many into seeking out the fediverse. It could take a long time, though. It also may not have a huge effect passively, because there is a high chance that the information they want isn’t here.